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Monday, May 18, 2009

The Economic Advantages of Sustainable Development

It's amazing how people of large scale industry do not quite grasp the advantages to their pockets by implementing sustainable development and green policies. It seems like some fat cats are too attached to their luxury ski lodges and Aston Martins to grasp the significance of what lies ahead and the potential it provides, both economically, environmentally and in other areas. I will therefore use my limited knowledge as a military officer in the SANDF to explain some of this to you.

Firstly, the green market is growing with regards to environmentally friendly products and I mean the real deal, not those that provide no benefit. You can fool some people some of the time, but you cannot foold all people all of the time. In time the products that are of no benefit to the environment will lose out on the rich market out there and in the long run those industries that provide these will have their stock prices become worthless and go bankrupt at some stage unless they switch focus in time.

Secondly, by using common sense and switching to more sustainable, environmentally friendly and cheaper energy sources you will not only have a healthier work force and thus lower medical bills, but your workers will also be happier and thus give less problems and you will save money by utilising this cheaper energy source. More people will also support you thus higher profit margins.

In the end it does not matter if Global Warming is real or a figment of someone's imagination. The world population do not enjoy what they are seeing happening to their planet and the green movement will continue growing just for that reason. In the end if we go green and focus on sustainable development and the Global Warming Theory was not a mistake we would have lost nothing in the process.

I am sure I can think of many more reasons why sustainable development makes more sense than the current culture of trying to keep the let's-use-up-our-natural-resources-and-suffocate-in-our-own-waste ship afloat.

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